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Danesfield Church of England School Living and Learning Together

Summer 2

Media and Advertising Unit

A study of non fiction texts, focusing on the relationship between the power of images and language

Pupils in the final half term of the year learn the tricks and techniques of advertising and aspects of the media. An analysis of colour symbolism and text layout help the pupils to then go on to design their own promotional advertising for a set product. The pupils develop these transferable skills in order to apply them to literature extracts.

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